video1.0<iframe src="https://www.loom.com/embed/c87e9b8d9f8a446db3669311a62da378" frameborder="0" width="1196" height="897" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>8971196Loomhttps://www.loom.com8971196https://cdn.loom.com/sessions/thumbnails/c87e9b8d9f8a446db3669311a62da378-87a5ecdf64dca10a.gif462.067This Loom explains how to build a Clay audience list starting from topics using Topic Intent. It covers selecting companies or people, choosing a topic catalog and AI-assigned categories, and configuring options like selected data providers, minimum topics matched, time frame intent history, company limits, and low, medium, or high intent scores. For people, it uses Deliver and Intensify providers and can return personal emails at two credits per row, along with hashed emails for targetable ad audiences. It also demonstrates enriching audience records by matching on professional URL and writing hashed email only when Deliver intent is greater than 50.