<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/cb826b4062b94a1e9b4020fa67b3e506&quot; frameborder=&quot;0&quot; width=&quot;1280&quot; height=&quot;960&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>960</height><width>1280</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>960</thumbnail_height><thumbnail_width>1280</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/cb826b4062b94a1e9b4020fa67b3e506-00001.gif</thumbnail_url><duration>393.12</duration><title>Basics of Campaigns: Simple and Smart 📊</title><description>Hey Automated Users, in this Loom, I will walk you through the basics of campaigns. We have two types: simple campaigns and smart campaigns. First, I&apos;ll explain how to create a simple campaign, including creating a search, setting filters, and adding steps like connection requests and LinkedIn messages. I&apos;ll also mention additional options like sending webhooks, enriching profiles, and performing non-sales engagement activities. If you want to try an omni-channel approach, you can also add emails and push to your CRM. Once you have your steps and sequence, you can save the campaign. Then, I&apos;ll briefly touch on smart campaigns, which are more complex and allow for a customized sequence flow. Watch the video to learn more about creating effective campaigns and optimizing your outreach strategy.</description></oembed>