video1.0<iframe src="https://www.loom.com/embed/cf241d38fcb541dd91ee138c6795b66b" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/cf241d38fcb541dd91ee138c6795b66b-1ce29ec791688515.gif548.2## Simplifying the Loom Transcript: Bringing App Referrals to Easy App Reports 1. **Introduction** - App prefers are dimensions not available on the API. - They show traffic sources like app store search, app refers, and web refers. - To see specific app referrals, use the Google Chrome extension from Easy App Reports. 2. **Setting Up** - Log in to App Store Connect and Easy App Reports. - Install the Google Chrome extension from the Chrome Web Store. - Access your app space in App Store Connect and open the extension. 3. **Fetching Data** - Click on the extension to download metrics and dimensions, including app referrals. - Wait for the process to complete (usually 50 seconds to a minute and a half). - Do this regularly to ensure fresh data. 4. **Syncing Data** - Head to Easy App Reports account and go to destinations. - Sync data manually to BigQuery once a day for updated information. - Syncing is necessary to transfer data from the database to BigQuery. 5. **Building Visualizations** - Use Looker Studio to create visualizations for the data. - Add a data source and remove unnecessary fields. - Start with a table to view app referrals, measures, app names, and values. - Duplicate the table and transform it into a series chart. 6. **Adding Filters** - Create filters for app names and measures. - Filter data based on specific measures like impressions. - Customize the visualization to display the desired data, such as app referrals from different sources. 7. **Conclusion** - Experiment with different measures and filters to analyze app referral data effectively. - Check release notes for more details on activating new information. - Regularly update data to keep track of app referrals efficiently. Link to Chrome Extension: https://chromewebstore.google.com/detail/easy-app-reports-plugin/gfkafcinhfdbpjlefjolngencnkimcgf