<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/cf8d3425ec14450c921d257be6051a02&quot; frameborder=&quot;0&quot; width=&quot;1316&quot; height=&quot;987&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>987</height><width>1316</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>987</thumbnail_height><thumbnail_width>1316</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/cf8d3425ec14450c921d257be6051a02-ea2bed1a0d652b9c.gif</thumbnail_url><duration>270.298</duration><title>Roast My Remodel Ads, Fix the Funnel</title><description>This Loom reviews the performance of several interior remodel lead ads and how to improve lead quality. After about a week with $65 per day spend and $865 total spent, one ad produced four leads with only one qualified (budget over $7,500 and timeline within three months) and is being turned off due to low quality. Another ad emphasizing fixed price and fixed deadlines generated three qualified leads and two booked appointments that showed up, though cost per landing page view and hold rates are not as good as desired. The creator plans to update primary text and headlines and adjust visuals, noting some video ads and cropped formats underperforming.</description></oembed>