video1.0<iframe src="https://www.loom.com/embed/d02fa0d4b6904a1aa92a673169e317b0" frameborder="0" width="1662" height="1246" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>12461662Loomhttps://www.loom.com12461662https://cdn.loom.com/sessions/thumbnails/d02fa0d4b6904a1aa92a673169e317b0-d98f04c7da2c8ba3.gif163.123This Loom explains how to activate audience segments using a SHA-256 hashed list across platforms like TikTok, X, Amazon, LinkedIn, Pinterest, Snapchat, and Reddit. The presenter selects segments from Analyze or Explore pages, confirms and sends, and then chooses X (with the same flow for other platforms). They demonstrate adding filters such as focusing on Texas to generate hashed email addresses for that segment. The audience creation processes in the Activate tool, and once ready it can be found and downloaded, then uploaded in an Ads Manager audience using the email SHA-256 hash row type.