<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/dc33bd8ee2ad487580b4305fcb1612be&quot; frameborder=&quot;0&quot; width=&quot;1154&quot; height=&quot;865&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>865</height><width>1154</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>865</thumbnail_height><thumbnail_width>1154</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/dc33bd8ee2ad487580b4305fcb1612be-d114e1b0b84d9cb2.gif</thumbnail_url><duration>360.968</duration><title>Upsite 6 Min Pre Call Loom</title><description>This Loom explains a hyper-local Instagram ad strategy for helping established Colorado businesses generate more predictable leads and growth. It contrasts rising costs and declining results from platforms like Google Ads, Thumbtack, and referral-based methods, and proposes replacing them with becoming a local celebrity through scripted, edited daily ads targeted to a local radius, such as a 19-mile area around Denver for an aerial drone surveying client named Calvin. The approach also includes teaching messaging to convert conversations into phone calls and tracking metrics like a reported 9.6 return on ad spend in February from $200 in ad spend generating over $2,000 in revenue.</description></oembed>