video1.0<iframe src="https://www.loom.com/embed/dcdbbe6acf9c479d8ca269b91d412d19" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/dcdbbe6acf9c479d8ca269b91d412d19-ed192c2aba23cb90.gif185.917This Loom introduces the Bold AIDAs learning center and its third edition book, guiding viewers through all 27 chapters and a fictional character, Alex, inventing a new lightbulb. The host, JB Hovener, founder and patent attorney, explains the learning center is set up to help inventors follow the steps, make decisions, and consult attorneys along the way. He emphasizes that the path to strong patent outcomes is not always clear and requires thoughtful navigation. He also discusses how AI has accelerated invention and patent processes over the past five years, while still warning that you cannot take shortcuts.