video1.0<iframe src="https://www.loom.com/embed/e6aff95529d44c9d8025549221a66c1d" frameborder="0" width="1914" height="1435" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14351914Loomhttps://www.loom.com14351914https://cdn.loom.com/sessions/thumbnails/e6aff95529d44c9d8025549221a66c1d-78738c8d4517ae36.gif419.047In this video, I walk you through my competitive analysis of Nalgene using our brand strategy board and Riffbot. I focus on how Nalgene can differentiate itself from competitors like Hydroflask, particularly in terms of customer personas and product durability. I encourage you to pause the video to absorb the insights I share, especially regarding Nalgene's warranty and customer feedback. Please take a moment to think about how we can leverage these findings in our upcoming campaigns.