<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/e6d3ec11624349a893f0f46d31d12bad&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/e6d3ec11624349a893f0f46d31d12bad-e8248d2372d5de27-full.jpg</thumbnail_url><duration>3164.16</duration><title>7 Ways to Grow Your Business</title><description>This Loom explains how small businesses can avoid Failure to Implement by building a clear annual plan, tracking KPIs, and using accountability to execute growth strategies. The presenter outlines a roadmap from current point A to target point B, a one-page business plan with projects and actions, and a bottom-up budget that starts with the profit required (with an example minimum profit target of 150,000). It then covers five key change steps (awareness, acceptance, action, accountability, acknowledgement) and the seven ways to grow, including improving retention, generating more leads, increasing conversion rate, transaction frequency, transaction value, reducing variable costs, and reducing overheads. A case study of an electrical contracting business shows profit increasing from 146,000 to 226,000 after raising conversion to around 75%, lifting average transaction value by about 5%, and reducing cost of goods sold from 70% to 65%.</description></oembed>