<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/ed3858e3ccad4690aa8f34d529a9805e&quot; frameborder=&quot;0&quot; width=&quot;1280&quot; height=&quot;960&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>960</height><width>1280</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>960</thumbnail_height><thumbnail_width>1280</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/ed3858e3ccad4690aa8f34d529a9805e-913e2523448794f1.gif</thumbnail_url><duration>639.32</duration><title>4/7 Exploring Brand Reports: Insights and Strategies</title><description>In this video, I discuss the brand reports we&apos;ve created for Otaly, focusing on Adidas and its performance compared to competitors like Nike. Currently, we have 62 prompts monitored in the U.S. and Germany, but I recommend aiming for at least 50 to 100 prompts per country and product category for statistical significance. I also highlight the importance of analyzing brand mentions and visibility, as Nike leads with 77% coverage while Adidas sits at 36%. I encourage you to explore the prompts and consider adding more competitors to enhance our insights. Please remember to save any changes you make to the brand reports.</description></oembed>