<?xml version="1.0" encoding="UTF-8"?><oembed><type>video</type><version>1.0</version><html>&lt;iframe src=&quot;https://www.loom.com/embed/f67021c8e0d54c3499d5e96cd8969609&quot; frameborder=&quot;0&quot; width=&quot;1920&quot; height=&quot;1440&quot; webkitallowfullscreen mozallowfullscreen allowfullscreen&gt;&lt;/iframe&gt;</html><height>1440</height><width>1920</width><provider_name>Loom</provider_name><provider_url>https://www.loom.com</provider_url><thumbnail_height>1440</thumbnail_height><thumbnail_width>1920</thumbnail_width><thumbnail_url>https://cdn.loom.com/sessions/thumbnails/f67021c8e0d54c3499d5e96cd8969609-8921deb092ad943a.gif</thumbnail_url><duration>91.003</duration><title>Smart Campaigns Bid Optimization Strategies 🤖</title><description>In this video, I explain how smart campaigns&apos; bid settings are automated to find the optimal value-based bid for your goal. I also introduce the new feature that allows manual bid adjustments for more control. It&apos;s important to consider business decisions before overriding automation. If you need to cut back on spending, adjusting max-bid can help, but it comes with risks. Similarly, tweaking min-bid can introduce inefficiencies but offers more control over bidding.</description></oembed>