video1.0<iframe src="https://www.loom.com/embed/fd251278d2ec4483ac3f1f8bc32a8bad" frameborder="0" width="1920" height="1440" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe>14401920Loomhttps://www.loom.com14401920https://cdn.loom.com/sessions/thumbnails/fd251278d2ec4483ac3f1f8bc32a8bad-cb46f22d06acfa18.gif1657.86This Loom shares a pre-sale strategy to improve Black Friday results by building qualified buyers before the sale with no-pitch partnership workshops. The speaker explains that email sale conversion is often 1 to 2 percent and describes a case study where a prior 0.25 percent rate led to 90,000 plus revenue and nearly 50 sales, achieved without ads or virality. They ran five workshops with partners, adding 400 subscribers, generating 48 first-sale purchases (about a 7.5 percent partner conversion rate) and 60 percent of total sales from partner workshop signups. Workshops were positioned to run from now through the end of October, since partners are less likely to promote in November.