Loom for Marketing
Connect with customers and your team
Grow your audience and accelerate team collaboration with video messaging.
Why Marketing teams use Loom
Product marketing videos made easy
Leverage Loom to create high-impact videos across the customer journey.
Promote new features:Help customers get the most out of your product with informative videos that showcase new features.
Onboard and activate users:Welcome new sign ups and guide them through the steps needed to get started and avoid frustration.
Reach out to customers:Whether you're sourcing testimonials or requesting interviews, reach out with video to get more replies.
Share links in your video with buttons you can customize.
See who’s watched, for how long and the performance of your CTAs.
Emphasize mouse clicks and draw on your screen as you record.
Viewers can add comments and react to your video with emojis.
Create engaging content
Use the power and flexibility of video to share, educate, and inform your audience throughout the funnel.
From blog to vlog:Easily produce videos to convey topics visually and embed them on your site without slowing it down.
Share anywhere:Use your videos in paid ad campaigns, email, and social channels to reach your audience across the web.
Tools for engagement:Loom has a full range of customizable features to let your audience to react, comment, and take action effortlessly.
Connect with your team asynchronously to push projects forward and go to market faster without all the communication overhead.
Build alignment:Walk through creative briefs, launch plans, and timelines to get on the same page without endless meetings.
Give feedback:Spend less time marking-up PDFs and writing long emails, by recording clear feedback right in context.
Coordinate with Design:Communicate all the information your design team needs to nail the brief and execute quickly.
Enable Sales at scale:Record demos and highlight the value of new features so your Sales team can turn your release into new revenue.
Centralize and share knowledge
Collect and organize all the information your team needs in one easy-to-access place.
Stay organized:Categorize your videos by project or team in a secure Workspace, that’s easy to manage.
Ramp new hires faster:Document your systems and processes so new hires can get up to speed on their own.